Intel Terrain

Self-Storage Data Catalog

Nightly facility-level pricing across 12 Sunbelt metros, normalized into a single schema. Sourced from major brand websites and rolled up into metro-level summaries every morning.

Geographic Coverage

12 Sunbelt metros (and growing) — Phoenix, Dallas, Houston, Austin, San Antonio, Atlanta, Miami, Tampa, Orlando, Nashville, Charlotte, Raleigh

Brand Coverage

5 major operators with more added quarterly: Public Storage, Extra Space, U-Haul, StorageMart, NSA Storage

Refresh Cadence

Brand crawls run nightly 02:00–02:40 UTC. Metro summaries recompute at 03:45 UTC, ready for the morning's queries.

Storage Facilities Registry

All plans

Facility-level metadata: name, brand, address, lat/long, total units, climate-controlled unit count, brand website URL, and the metro it falls within. The anchor table for every other storage dataset.

Source

Brand websites (Public Storage, Extra Space, U-Haul, NSA, StorageMart) — JSON-LD plus structured-data crawls

Update Frequency

Nightly (rolling — new brand additions land within 48 hours)

Coverage

12 Sunbelt metros, growing. 5 major operators today; more added quarterly.

Key Fields

facility_idfacility_namebrandaddresscitystatezipmetro_idlatitudelongitudetotal_unitsclimate_controlled_unitswebsite_url

Sample Data

facility_namePublic Storage — Camelback
brandPublic Storage
metro_idphoenix-az
climate_controlled_units184

Pricing Snapshots

All plans (full history: Investor+)

Append-only nightly pricing snapshots per facility per unit size. Captures web-rate (the public booking-flow rate), street-rate when separately exposed, available unit count, and any active promotions. The historical record for cycle analysis.

Source

Brand-website nightly crawls (02:00–02:40 UTC)

Update Frequency

Nightly (append-only history)

Coverage

All facilities in the registry, every canonical unit size where the brand exposes per-size pricing

Key Fields

snapshot_idfacility_idscraped_atunit_sizeunit_typeweb_rate_dollarsstreet_rate_dollarsavailable_unitspromotion_text

Sample Data

unit_size10x10
unit_typeclimate
web_rate_dollars$112.00
available_units3

Metro Pricing Summaries

All plans (yoy/mom trends: Investor+)

Per-metro, per-unit-size daily aggregates: avg rate, median rate, min/max rate, availability rate, and the count of facilities sampled. Computed nightly from the latest snapshot per facility per unit size. The fastest path to a defensible market median.

Source

Computed in-platform from pricing snapshots (03:45 UTC nightly)

Update Frequency

Nightly

Coverage

All 12 seeded Sunbelt metros, all canonical unit sizes (5x5, 5x10, 10x10, 10x15, 10x20, 10x25, 10x30) plus brand-specific extras (climate-controlled, parking, vehicle storage)

Key Fields

metro_idsummary_dateunit_sizeavg_ratemedian_ratemin_ratemax_rateavailability_ratefacility_count_sampledyoy_rate_change_pctmom_rate_change_pct

Sample Data

metro_idphoenix-az
unit_size10x10
median_rate$80.50
facility_count_sampled6

Availability Signals

Investor+

Occupancy proxy derived from per-unit-size availability counts across each metro. When a unit size goes scarce across a metro, rate strength typically follows. A leading indicator versus operator-reported occupancy.

Source

Derived nightly from pricing snapshots

Update Frequency

Nightly

Coverage

All 12 seeded metros, all unit sizes with sufficient samples

Key Fields

metro_idsummary_dateunit_sizeavailability_ratefacility_count_with_inventoryfacility_count_sampled

Sample Data

metro_idmiami-fl
unit_size10x10
availability_rate0.42
facility_count_with_inventory9

Facility Rate History

Lender

Per-facility multi-year rate series across every unit size the facility exposes. Watch how a specific store priced through the last cycle. Built for underwriting — facility-level recall, not just metro-level rollups.

Source

Pricing snapshots filtered to a single facility

Update Frequency

Nightly (appends)

Coverage

All facilities in the registry, history depth grows daily from launch

Key Fields

facility_idscraped_atunit_sizeweb_rate_dollarsavailable_unitspromotion_text

Sample Data

facility_id<uuid>
unit_size10x10
scraped_at2026-04-24T02:14:00Z
web_rate_dollars$112.00

Market Saturation Indicators

Lender

Submarket facility density (count per radius), permit-pipeline overlay, and percentile rank within Sunbelt. Identify oversupply risk before it reaches NOI. A real lender-grade signal for storage credit.

Source

Facility registry geo + permit data from the adjacent compliance vertical

Update Frequency

Weekly

Coverage

All 12 seeded metros, drillable to submarket where geo permits

Key Fields

metro_idsubmarketfacility_count_within_3mipermits_in_pipelinesaturation_percentilesupply_pressure_flag

Sample Data

metro_idhouston-tx
submarketSouthwest Houston
facility_count_within_3mi17
saturation_percentile0.91

Sample API Response

Every endpoint returns the same envelope shape: data for the result and meta for plan + rate-limit context.

GET /api/v1/storage/facilities/<id>

200 OK
{
  "data": {
    "facility_id": "8a1c2e9b-...",
    "facility_name": "Public Storage — Camelback",
    "brand": "Public Storage",
    "metro_id": "phoenix-az",
    "address": "1234 E Camelback Rd, Phoenix, AZ 85014",
    "latitude": 33.5089,
    "longitude": -112.0498,
    "total_units": 412,
    "climate_controlled_units": 184,
    "latest_snapshots": [
      {
        "unit_size": "10x10",
        "unit_type": "climate",
        "web_rate_dollars": 112.00,
        "available_units": 3,
        "scraped_at": "2026-04-24T02:14:00Z"
      },
      {
        "unit_size": "10x20",
        "unit_type": "drive-up",
        "web_rate_dollars": 189.00,
        "available_units": 1,
        "scraped_at": "2026-04-24T02:14:00Z"
      }
    ]
  },
  "meta": {
    "plan": "stg-investor",
    "rate_limit_remaining": 1923,
    "rate_limit_reset": "2026-05-01T00:00:00Z"
  }
}

Methodology

We pull the publicly visible web rate from each major brand's booking flow nightly. We do not rely on operator-reported occupancy or self-marked rate sheets. For each facility we record every unit size the brand exposes, the public web rate, the available unit count, and any active promotion text. Snapshots are append-only — we never overwrite history. Every morning we recompute metro-level aggregates from the latest snapshot per facility per unit size, so the median you query at 8am reflects last night's booking-flow reality. Rates are normalized to canonical unit sizes (5x5 through 10x30) where the brand exposes them, with brand-specific size bands preserved alongside.

Dataset Access by Plan

Higher-tier plans unlock additional datasets and full historical depth.

DatasetOperatorInvestorLender
Storage Facilities Registry
Pricing Snapshots (current)
Pricing Snapshots (full history)
Metro Pricing Summaries (latest)
Metro Trends (YoY / MoM)
Availability Signals
Facility Rate History (multi-year)
Market Saturation Indicators

Sunbelt Metro Coverage

12 metros at launch. Additional metros prioritized by subscriber demand.

Phoenix

AZ

Dallas

TX

Houston

TX

Austin

TX

San Antonio

TX

Atlanta

GA

Miami

FL

Tampa

FL

Orlando

FL

Nashville

TN

Charlotte

NC

Raleigh

NC

Brand Coverage

Public StorageExtra Space StorageU-Haul Self-StorageStorageMartNSA Storage

Crawls run nightly. New brands evaluated quarterly based on market share and data accessibility.

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